Hi there! I’m a strategist-executor on a mission to make healthcare more human.
I design and implement end-to-end user experiences, including digital and “offline” touch points, to increase health and happiness. My work sits at the intersection of product management, service design, UX, and operations. Whether designing interfaces or launching new programs, I define success not only by the countable outcomes achieved, but also by how people feel.
Recent UX Projects
As a long-standing volunteer with Kings County Tennis League (KCTL), a non-profit that provides free tennis instruction to youth living in and around Brooklyn Public Housing, I sought ways to expand my contributions. Most recently, I've been applying my design skills to address two of the highest pain points for KCTL stakeholders.
AI Tools Leveraged: ChatGPT, ChatPRD, Claude, Figma Make, Supabase.
Student Attendance App
Developed a high-fidelity prototype to improve the student check-in process.
Volunteer Engagement App
Designing a mobile-responsive web app to support volunteerism.
Select Case Studies
Digital onboarding channel development
Piloted and scaled a new self-service channel that enabled more patients to express urgent needs and access care on their own terms.
Fully-remote COVID study
Designed and implemented an at-home coronavirus antibody study that successfully demonstrated a proof of concept for future epidemiological research.
Care-at-home program for heart failure patients
Designed a connected mobile app experience for patients and care teams to deliver “n of 1” personalized care at scale.
Nextdoor behavioral diagnosis
Reviewed Nextdoor’s user experience through a behavioral science lens and designed 3 solutions for testing.
Experience Highlights
UX and service design are a through-line across the work that’s most energized me over my career of 12+ years. It’s also a lens through which I’ve been able to drive real outcomes.
Cityblock Health
Senior Director, Product Mgmt.;
Director, Service Design
Co-founded ops/service design team working at the intersection of Clinical and Product functions.
Facilitated design sessions and worked hand-in-hand with Behavioral Design team to improve patient experience.
Formation Bio
Group Product Marketing Manager
(among other hats!)
Conducted user experience research (UXR) to design effective patient recruitment and retention strategies for clinical studies.
Spearheaded and owned service design blueprints for cross-functional initiatives, with a particular focus mitigating “unhappy paths.”
Booth School of Business
MBA Graduate
Concentrated in Entrepreneurship to apply human-centered design to business problems.
Designed first-year student curriculum as Leadership Effectiveness & Development (LEAD) facilitator.
Deloitte Consulting
Business Analyst—Manager
Identified that one of my superpowers is taking a user-centered lens to my work, from designing deliverables for senior leaders to motivating teams.
Gained product/design experience working alongside digital product teams.
Sharpened my pixel-perfect design eye (e.g., slides).
Design Certificates: Designlab UX Academy Foundations | Google UX Design | IDEO Human-Centered Service Design | Irrational Labs Behavioral Design for Health.